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Job Title: Digital Marketing Manager
Industry Sector: Other
Job Categories: Marketing

 Contact Information
 
Company Name: Kidrobot, Inc.
  Address: 1420 Pearl Street, Suite 200
Boulder, CO 80302
United States
  Company Phone: 303-217-9400
Web Site: http://www.kidrobot.com

Job Description
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The Position: Digital Marketing Manager

 

About Kidrobot:
Kidrobot is the premiere creator and retailer of limited edition toys, apparel, and lifestyle product. Kidrobot’s products fuse urban street trends, fine art and creative design to produce collectible pieces of art. World-renowned artists design many of Kidrobot products with backgrounds in graffiti art, fine art, industrial design, graphic design, illustration and music.

           
Kidrobot operates store-galleries in New York City, San Francisco, Los Angeles, Miami, London, Boulder and Las Vegas and can also be found at
www.kidrobot.com.

 

General Position Summary & Responsibilities:

The Digital Marketing Manager is responsible for communicating the Kidrobot brand story, its products and the artists/designers who create them within the cultural context of the urban pop-art scene to existing and new consumers. Central to this position is the articulation of a vision for Kidrobot Digital and the introduction of compelling content to increase consumer awareness, dramatically improve overall site traffic, engage diverse consumer groups and ultimately drive revenue via increased online sales. The individual will be responsible for launching and managing a primary consumer website including complementary micro-sites, developing and executing digital communication strategies supporting Kidrobot’s house of brands, driving site traffic and linking content with relevant social media platforms.

The Digital Marketing Manager will work closely with the Vice President of Product & Marketing, Creative Director, Ecom Manager and Creative Team to ensure alignment between corporate & digital objectives. In addition to working closely with internal teams, the Digital Marketing Manager will be responsible for leading and supporting relevant external partners including digital design agencies, social media contributors, Ecommerce partners, etc.

Nature and Scope

Reports to Vice President of Product & Marketing

Travel approximately 10% of the time

 

Qualifications:

       7+ years digital marketing experience with successful track record developing digital creative and delivering effective & innovative digital campaigns

       Demonstrated ability to think strategically and provide marketing thought leadership

       Ability to work collaboratively and constructively with colleagues at all levels

       Consistent drive to raise the bar on digital marketing with a strong eye for developing high-quality, engaging content

       Proven success working in a fast-paced environment while managing multiple projects across multiple product lines

       A passion for the Internet and a natural curiosity for how to use online tools to communicate and share with others

       Prior experience developing and managing budgets

       Excellent project management skills

       Demonstrated ability to work cross-functionally

 

Essential Job Functions:    

 

·         Proven ability to increase traffic and customer acquisition

·         Develop and execute a cohesive online marketing strategy to cost-effectively grow traffic and customer acquisition via SEM, SEO, Social, Email, Affiliate, CRM and Display advertising

·         Develop and implement digital Customer Retention plans
Position Type: Full Time
Employee May Telecommute: No
Country: United States
Job seekers must live within: 50+ miles
Required to Relocate:
Willing to Travel:
Required Experience Required: 7-10 years

Job Application Web Site: http://www.kidrobot.com/WorkforKidrobot.html
E-mail: jobs@kidrobot.com

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