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Job Title: CRM Lead Technical Solutions Architect
Industry Sector: Action, Bike, Fitness, Other, Outdoor, Snow
Job Categories: Computer - Information Technology

 Contact Information
Company Name: Leisure Trends Group
  Address: 1680 38th Street Suite 110
Boulder, CO 80301
United States
  Company Phone: 303-786-7900
Web Site:

Job Description
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The Position: CRM Lead Technical Solutions Architect

Leisure Trends Group ( is in search of a CRM Lead Technical Solutions Architect to add to our team, headquartered in Boulder, CO. We are the industry standard for providing retail market intelligence (retail sales tracking), consumer research, and integrated CRM services to suppliers, retailers, associations, resorts and companies in the sports, recreation, hospitality, travel and entertainment industries.  


Leisure Trends is a full service Customer Relationship Marketing agency for Retailers, Suppliers and Resorts. Our unique approach combined with a 20 year heritage gives us a unique ability to help our clients succeed. Leisure Trends CRM has three primary elements:


CRM Software

Leisure Trends CRM software has been built specifically for the retailers, suppliers and resorts. Our solution allows you to have a 360 degree view of your consumers, customers and prospects. You can communicate with them through multiple digital channels / offline channels in order to build a strong consumer base, engage those consumers and then drive loyalty and advocacy for your brand.

CRM Digital Marketing

Our team will help your company execute integrated digital and direct marketing campaigns including email, SMS, social, direct mail, web and mobile. Our goal is to develop successful marketing campaigns from your integrated database. We then help you understand sales and return on your marketing investment.

CRM Consulting Services
Leisure Trends has a team of CRM consultants on staff to drive a robust marketing program. Our consulting services include:  Contact Strategy, Analytics and Models, Customer Growth Strategy, Digital Marketing and Marketing Optimization.

Position Summary:

The Technical Solutions Architect (TSA) serves as the overall technical lead on CRM implementations, development initiatives and projects. They are responsible for driving the technical architecture and leading the development team for those initiatives.  The TSA ensures that business, application support, and technical requirements are identified and evolved with other teams over the project life cycle from concept to implementation. They work very closely with and support the internal CRM team as well as client groups to understand their strategy and goals, helping to translate those goals into high-level technology requirements. The TSA is responsible for managing business expectations and that the solutions proposed have a good fit in terms of meeting client requirements, cost, time to market and risk.  This individual will provide industry best practices for integration and application development, deployment, and iterative refinement.  The position requires an individual highly skilled in CRM data management & business intelligence solutions, data ETL & integration, data warehousing, analytics and dashboard reporting technologies.

Minimum Job Requirements:

Education & Experience:

  • Bachelor’s degree required, preferably in Computer Science, Information Systems, or a related field
  • 7-10 years of experience delivering real world business database solutions using various tools (Microsoft SQL Server 2005-2008, MSRS, SSIS)
  • 3 to 5 years CRM technical experience

Specialized Knowledge, Skills, and Abilities:

  • Technical competency & thorough understanding of current database technologies and software; Expert knowledge in SQL programming required to generate queries, stored procedures, derived tables, and performance tuning
  • Contact Name: Karen Mawhinney
    Direct Phone: 303-786-7900 ext 112

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